Maybe the most unexpected in the line is Kenzo World Powerby Kenzo a Woody Aromatic fragrance for women launched in 2019. The nose behind this fragrance is Jerome Di Marino. Top note is cypress; middle note is sea salt; base note is tonka bean.

The key note of the fragrance is Ambroxan: "Ambroxan gives the flowers the enticing quality that we need to forget them as such. It's a bit like the sfumato in the paintings of Leonardo da Vinci, when you juxtapose power. It acts like the fog, when the mist blurs the contours of things all around, and we only recognize their hazy outline." Kenzo World Eau de Toilette claims to portray excitement and allure with a fruity floral composition that features sparkling and powdery facets, intended for a joyful and playful woman and is presented in a powdery pink bottle of the signature, eye-shaped design as a 30, 50 and 75 ml Eau de Toilette. Peony, featured in the original, is refreshed by a fizzy pear note and additional blossoms, placed on a woody and earthy base dominated by orris. The overall impression is perfectly captured in the different color, a hazy pink that alludes to a more feminine powdery aura. But not too powdery, it's still progeny of the original, and smells like it. The all-seeing eye is a major imprint of the collection Kenzo World and alludes to "the force of the third eye and to spiritual protection from above," according to the Kenzo art-directors Humberto Leon and Carol Lim, who launched their stint at Kenzo with the concept of this very design. The advertisements hint at that very notion, emphasizing what look means, how we look at things. When I first became aware of the Kenzo eye, I immediately flew to the original bottle, because I am a friend of dust-catching hinstellerchen.

Currently popular on idealo

The series of Kenzo World and its flanker fragrances has managed to bypass that by offering a very distinct visual presentation, literally "seeing you" in the sense of Lacan's "the mirror" concept. It's an interesting concept for all perfumes, because what is an artificial smell but an effort to transport images and feelings that we, as bipods, transpose to vision rather than more primal senses? Most fragrances heavily rely on visionary cues, from the perfume bottle design to the color schemes chosen (more on which in John Biebel's articles), right down to the advertising images that accompany their launch. For the Intense version, which came right between the original eau de parfum and the eau de toilette, as noted above, the brand came upon something which has retained a huge customer base in later years, namely the combination of an old "key note", that of plum (emphasized in classical fruity chypres due to the famous Prunol base), but aerated with modern aroma synthetics such as ambroxan and lots of vanillin. The result is a bit incongruous, as if a musky-woody is in drag: the sweeter elements overtake soon and there are no flowers to be smelled close by (not that there were much in the original, just saying). The spotlight is on our #MyEscentual Fragrance Blind Trial line-up! Now that the results are out The Candy Perfume is sharing why they made it into our ‘ Best Fragrances of 2019’. Already the first spray wipes my concerns aside, because Power develops a very subtle " power " - namely a very distinctive attraction. Produced by Kenzo, World Power is an unforgettable scent that is guaranteed to win you over. This long-wearing and intense eau de parfum lasts throughout the day with just a few dabs. The author behind this haunting fragrance is Jérôme Di Marino. Sweeten Your Day

KENZO World Power is an unconventional fragrance. It does not follow the rules and exists outside traditional olfactory families and gender lines (a man could easily wear this). It straddles the aquatic, oriental and floral genres, leaving one guessing as to what it is. Yes, it’s vanilla but airy – and yes, it’s evocative of saltwater, but it is not marine. So what is it? Well, it’s World Power, that’s what – a unique olfactory experience that is as bold and intriguing as any piece of KENZO streetwear. Making a collection of fragrances to follow one another is a hard riddle, a puzzle that comes almost immediately with the concept of a pillar fragrance. Companies trademark the names for the flankers as soon as they do for the main fragrance to be launched. This presents its own little problems. The first effect of the scent brings forth a note of cypress. Next a middle note of sea salt bursts on to the scene. As the scent matures, a deluge of almond-like tonka bean climbs to hone the experience. If your signature is sweet, then the combination of notes in this perfume makes it a good option. Kenzo Fragrance Price UKIt's interesting that we come at the end with a scent that without deviating too much from the clean and abstract original, manages to smell odd and salty-sweet without claiming neither office, nor gym proclivities. It's quite a big presence in terms of sillage and lasting, well, power. In that regard, Kenzo World comes across as one of the less annoying mainstream releases in that it does not condescend to the buyer. They do not purport to be the uber-seductive potion that will make men hanker after you ( Good Girl, I'm looking at you), nor do they claim to be the scent of absolute freedom ( Sauvage, are you listening?), but seem to be appealing to a sense of inner personal harmony. And that's all right when not taken to the zen-mumbo-jumbo of extremes that we sometimes stumble upon when reading niche ad copy. Small graces, but I'll take them.

World Power Eau De Parfum is distinctive, different, and grows in depth and strength. The perfect partner to the confident audacious woman who likes to be that bit different and embraces variations to her scent collection! She wakes each morning, knowing that day can be different if she wants it to be, and it quite often is! The bottle, once again, takes the form of the iconic Kenzo eye but gains a new cheerful summery look, The cap is of a softy translucent finish. The rather odd combination of something very sweet and syrupy with a somewhat herbal top note is probably owed to the much more successful concept of Mugler's Aura (also a 2017 launch but no doubt worked upon for much longer), and the rather less convincing to me Decadence by Marc Jacobs which preceded both fragrances by a 2 year frame. Modern and bold, centred around tonka bean, producing a vanilla almondy aroma that is sumptuously enhanced by a generous wrapping of salt sea crystals, giving this woody oriental scent a totally distinctive quality with an allure that subtly grows, deepens and strengthens.Kenzo World Eau de Toilette came out in January 2018, after the original Kenzo World from 2016 and Kenzo World Intense from 2017 but I'm putting it right under the original creation for reasons of compact reading: first the eau de parfum, then the eau de toilette version. KENZO is a graphic brand that has always boasted bold iconography, whether that be roaring tigers or gazing eyes. They are a house that creates contemporary streetwear that fuses the worlds of Paris and Tokyo. KENZO is unique, and unlike many luxury brands, it is relatively accessible, maintaining its level of desirability for the modern generation. Much like the brand Moschino, KENZO doesn’t take itself too seriously offering up a generously playful spirit that is hard to resist. Kenzo World Intense by Kenzo is a Floral Fruity Gourmand fragrance for women launched in 2017. Kenzo World Intense was also created by Francis Kurkdjian and Maïa Lernout. The top note is plum, middle notes are peony and jasmine, the base note is vanilla.

The title made me hesitate - I hardly correspond to the image of a patent power woman - although I spent my youth in the " Powerland " speak Sauerland. The body of World Power though is centred on vanilla, or rather the interplay of vanilla and tonka bean. The former is sweet, spicy, creamy and rich, while the latter has nuances of hay, marzipan and bitterness. Together these notes create a soft, enveloping warmth that is starkly contrasted by the airy, mineral quality of the sea salt crystals. Together, these accords create a unique fragrance that is both heavy and light, warm and cold, edible and not. It’s truly fascinating to wear. This extroverted Eau de Toilette is for a woman who dares to be different; unfazed by society or the norm, her need for exhilaration and enthusiasm acts as a magnet to all. The KENZO WORLD perfume complements her wild side. Its vivacious aroma and mischievous personality are the perfect match for her adventurous aura."

Recently Viewed